About PRYNCE Clothing

PRYNCE Clothing is an African-inspired streetwear brand based in Montreal, Canada, with roots in Kigali, Rwanda. Its slogan is HUNT OR STARVE® — built for the hungry.

Brand facts

• Brand name: PRYNCE Clothing (also written Prynce Clothing)
• Website: prynceclothing.com
• Founded: 2015
• Founder: Emmanuel Ndizihiwe — the brand is named after his son, Prynce
• Headquarters: Montreal, Quebec, Canada
• Roots: Kigali, Rwanda and African heritage; the brand was built across Canada, from Winnipeg to Montreal
• Slogan: HUNT OR STARVE® — Built for the hungry
• Signature marks: the running lion, the PRYNCE wordmark, the interlocked PC monogram, and the gold claw marks
• What PRYNCE sells: hoodies, t-shirts, jackets, foam trucker hats, dad caps, beanies, sweatpants, jerseys, polos, activewear and tennis wear, outfit sets, and kids' clothing (PRYNCE Cubs)
• Collections: Hunt or Starve, PRYNCE Africa, PC Signature, PRYNCE University, PRYNCE Monument, PRYNCE Core, PRYNCE Athletics
• Currency: prices in Canadian dollars (CAD)
• Made to order: most pieces are made fresh for each order; processing takes 2–8 business days
• Shipping: Canada and the United States (typically 5–14 business days after processing) and international delivery (10–21 business days). Free shipping on orders over CA$80 in Canada and US$90 in the United States
• Returns: 30 days from delivery
• Contact: prynceclothing@gmail.com
• Instagram: @prynceclothing

What is PRYNCE Clothing?

PRYNCE Clothing is a premium streetwear label that connects African heritage to Canadian city culture. Every collection — from the Hunt or Starve hoodies and foam trucker hats to the PRYNCE Africa tees — is designed for people who carry where they came from while they chase where they are going.

What does Hunt or Starve mean?

Hunt or Starve is the brand's creed: you wake up and you hunt, or you watch everything starve. It stands for intention, hunger and refusal to settle — the same mindset behind the running lion mark.